There is an aura and mystique surrounding wine. But it is also big business, contributing to the economy of many countries around the world. People have been growing grapes and making wine for thousands of years. In the past, it was grown on small plots, and different regions specialized in different types of grapes (pinot, gamay, etc.). The vineyard owners had a close connection with their land – the location, the climate and the weather. The drive to produce wine in large quantities for distribution around the world has brought changes. The Battle for Wine and Love In her book, The Battle for Wine and Love or How I Saved the World from Parkerization , Alice Feirin g expresses outrage that so many winemakers are now producing wines that all taste the same. Using chemicals and technology, they are manipulating the wine so that, regardless of its origin – its terroir – the wine is oaky, fruity and high in alcohol (properties much praised by wine critic Robert Parker). Feiring travels i